Monday, January 3, 2005

advertising and the blogosphere

hugh hewitt writes today:

there are millions and millions of blog readers. Very few mass audiences can be ignored by marketers or overnight they will wonder where their audience went.

Television ad sellers should be alarmed, but magazine and newspapers even more so.


a member of my immediate family is an advertising executive in a small, successful firm located somewhere in the u.s.a. i would suggest that he has not, as of this moment, considered the enormous audience within the huge, mighty blogosphere...

if he has, i would be surprised... and actually, delighted as well...

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